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Tag Archives: hot dogs
Ask Sig: Hot Dogs are Serious Business
We make a popular line of hot dog brands and have done so for decades. Our company is doing ok, but we have seen better times. All management levels agree that we need to grow, but there is some debate over how – expand distribution, partner for recipe inclusion, extend beyond hot dogs, etc. Our company board is partial to extending to hot dog buns. How
do I determine what is best for the brands?Sincerely,
Down in the Dogs
A. A very tricky situation, indeed. I have faced a similar dilemma when I was at the University of Vienna and asked to work on a rather unfruitful search for proof that was never to be found. Professor Karl Claus asked me to study the life cycle of eels. After four weeks at the zoological research station where I dissected hundreds of eels, and starting seeing many of them swimming in my dreams, I was still not able to prove or disprove the presence of male reproductive organs in eels. Professor Claus was determined – he suggested we look again at only baby eels. I suggested we take a step back.
